#Authors – HOW TO: Make your Book Promo Posts More Effective…

Planning a book launch?

Want to make sure you don’t miss out on sales?

This blog has some great tips about what to include in your book launch blog tour posts and why timing is so important!

Chris The Story Reading Ape's Blog

Whether you are posting on your own blog or through someone else’s

PLEASE REMEMBER TO DO THE FOLLOWING:

BOOK COVER

Always show the book cover…

TIMING

Always schedule your post to go live about one hour after Your Publisher has actually activated it

i.e., to give YOURSELF time to CHECK it has ACTUALLY been activated.

Most potential readers will NOT call back later to check if it is now active.

They will forget.

You WILL lose Sales…

HOW?

Establish the time to post by comparing YOUR timezone time AND DAY with your Publisher:

AMAZON

use SPT Standard Pacific Time (Seattle, Washington State)

SMASHWORDS

use SPT Standard Pacific Time (Los Gatos, California)

PST PACIFIC STANDARD TIME ZONE IN GREEN

NOTE:

PROVIDE MORE THAN YOUR COUNTRY AMAZON OUTLETS LINKS

EITHER:

Get and display a UNIVERSAL Amazon Outlet Link

OR

Give the links for Amazon in:

UK (.co.uk)  –  USA (.com)  –  Canada (.ca)  –  Australia (.com.au)

I’d recommend you…

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